Our Services

We are highly focused on your goals.

Every brand is unique. That is why we create customized solutions for each client. A boutique approach paired with decades of experience that we use to create lasting awareness for our clients.

Brand Strategy

We work with companies and organizations to define their brand, create meaningful strategies and build effective and efficient awareness that help them connect with their audiences, influence and inspire. Everything is targeted towards their goals.

PR & Media Outreach

We maintain solid and long-lasting relationships with key journalists, writers, influencers and bloggers in the travel, gastronomy, business and trade media who can help increase your brand’s awareness and generate conversions.

Social Media

We love social media – it is the perfect space for spreading information about clients’ ideas and products. Our approach to campaigns is to build a brand’s awareness beyond just through traditional media. We make sure that our clients’ presence in social media and their activity has a storytelling approach that increases awareness and engagement.

Events & Experiential

We design, manage and coordinate events that bring your brand, the media and the public together. We understand what it takes to create and deliver experiences that work, deliver precise messaging, publicity and results.

Content Creation

We provide creative content and editorial services including blogs, white papers, news releases, news stories, presentations, newsletters, media kits, videos, case studies and all other essential material that spread your message and tell your story in a compelling way.

Advertising

We create, produce and evaluate advertising campaigns for our clients, based on their needs. Attractive artwork and advertising copy provide an optimum presentation of the company, cutting across the competition to gain audience/reader awareness. We plan, research, negotiate and buy media space and time for our clients’ campaigns at competitive rates.

Sales Representation

We understand the needs for personalized sales representation, and we are here to drive business to our clients (hotels and restaurants). We identify, liaise and have a direct and close cooperation with all major events, conference and incentive organizers, specialized travel agents, as well as corporate clients and airlines. Through these relationships we aim to attract new business for our clients.

Design & Visual Identity

Brand identity is the expression of the brand’s character, a lot more than just a logo. We work with our clients to design, refresh and produce the material required: website, corporate literature, packaging, e-newsletters and collateral.

Commissioned Research

All brands have to deliver their brand promise to customers. But first, they need to understand their market, gather information about their buyer personas, collect feedback about their services. With our market research solutions, we help hospitality and travel brands measure their service quality through the customers’ eyes and help them enhance and exceed customers’ expectations.

Let’s work
and create together.

Get in touch

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VISIT US

3, Chimaras St.
Glyfada, GR-16561

CONTACT US

Phone: (+30) 210 3645777
Email: info[at]smart-ideas.gr

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Smart Ideas